Melissa HeckelDec 16, 20226 minThe Four Essential Elements of BrandingFirst of all, let’s clear up a common misunderstanding...your logo is NOT your brand. Your logo is not your brand. Your logo is not your...
Melissa HeckelApr 29, 20223 minBack It Up: On the Brink of a Total Business DisasterIf you are a business owner who does any work on a computer, this story is for you. Like most business owners who rely on digital files,...