As we grow personally and professionally, our brands should evolve with us. But often, they get stuck reflecting an old version of who we were, not who we’ve become. In this episode, I talk about how to recognize the signs that it’s time for a rebrand, how to audit your brand to see what’s working (and what’s not), and how to make intentional changes that bring everything back into alignment.

Kilee Lorenz of Bondi Marketing joins me for a heart-to-heart on what works when it comes to marketing as a coach. We dive into why a strong marketing strategy matters, how it’s different from brand strategy, and simple, practical tips you can use, even if you’re a solopreneur working with a budget.

With the emergence of new artificial intelligence (AI) capabilities, it’s even more imperative for businesses to invest time and resources i