10: Getting Down to Business: Planning & Marketing with Sadie Swier

Listen on: Spotify | Apple Podcasts

Sadie Swier, Director of SDCEO East Women’s Business Center, joins me for a candid conversation about the journey into small business ownership and entrepreneurship—especially for women in the coaching space. We talk about what it really takes to start and grow a business, from building a solid business plan to creating smart, sustainable marketing strategies.

Sadie also shares her take on common myths about entrepreneurship, why financial planning matters more than you think, and the kind of mindset that sets successful business owners apart in the early start up days.

1:00 - Meet Sadie and SDCEO East

04:38 - Understanding the Coaching Industry

10:10 - Debunking Myths in Business Ownership

15:56 - Funding and Financing for Small Businesses

21:56 - Marketing Strategies for Coaches

24:46 - Upcoming Events and Resources for Women Entrepreneurs

Connect with Sadie:

• Visit SDCEO East website

• Instagram: @sdceoeast

• Facebook: Connect Here

• LinkedIn: Connect Here

• Women's Visionary Summit - Get a ticket or be a vendor!

Links:

The AI Advantage Workbook: Eliminate the uncertainty in writing branded prompts! This free PDF workbook includes six reflective exercises to define your brand and a branded prompt formula—similar to Mad Libs—to quickly create content that actually sounds like you and connects with your ideal clients.

Branding for Coaches: Learn more about my branding and design services.

Instagram: Follow along between episodes @branchcreativeco