Melissa HeckelMar 11, 20223 minOur WorkBranding with Grace + GritSometimes people come into your life and you know that they are who you needed at the exact right time you needed them! Cassie, the owner...
Melissa HeckelFeb 11, 20223 minBrand StrategyWhy Your Business Needs Some Solid B.S. Now that I have your attention—no, I'm not here to throw swear words in your face early on a random Friday. Hear me out. Lately, I've...
Melissa HeckelJan 14, 20222 minOur WorkA Brand With a Story to TellSometimes when a family business moves to a new city in a new state, a rebrand is in order. That was the case for Parable Coffee Co. The...
Melissa HeckelDec 31, 20212 minAbout BranchA Brutiful Year: The Highs and Lows of 2021Bring it 2022 💪 This past year was the most transformative year for this business since I first launched 12 years ago. At the beginning...